Here is the podcast information:
IN TODAY’S SHOW:
- Twitter will help library reach its audience more effectively.
- Library 2.0 — engaging community members in the media that they use.
- Library’s marketing efforts have paid off — book checkouts are up 30% this year.
- Casa Grande Library’s Web 2.0 resources:
What I found most interesting about the interview, and sometimes the point of library 2.0, is that he would have never of thought about libraries doing these sorts of things. It's not a question of what the results are necessarily, but how perceptions are changed in your community, across the nation, and around the world. I remember the words David Keeber from Sedona Public Library told me during my library's planning for results process. "Your users must always think about the library. They must wake up and think of it as Mecca, how are we going to connect today?" That statement has always stayed with me.